Challenges faced by marketers today include adding new marketing channels to the mix. To get the go-ahead of traditional leadership can be as difficult as moving a large ship, in certain organizations, in the areas of social media marketing.
Does your organization seem to be the late-adopters when it comes to new technology? How have YOU been able to implement blogging and email marketing within your organization?
What have you done to take the helm, so-to-speak, and navigate through uncharted territory?
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