Thursday, August 13, 2009

If Only Everyone Were SMUG (Graduates)

A great way to better understand our changing society, and its shift to an "information now mentality" is to seek out information and conferences on the hot topic of social media.

Today at a LifeScience Alley Presentation, @LeeAase provided insight to his experience. Lee has a great portfolio to prove he's walking the walk. His fluid discussion on the interelated aspects of blogs, tweets, Facebook, and YouTube have created a platform where truly, his bases are covered.

The presentation is available at:
http://social-media-university-global.org/2009/08/lifescience-alley-presentation/

Are you SMUG? http://social-media-university-global.org/

Tuesday, August 11, 2009

The Art of Creating Something Out of Nothing...

There is an art to creating something out of nothing... or creating something out of only a small spark. Making that lone ember turn into something that is burning out of control is what sharing a new idea is all about. There are a number of specific things a person can do to help fuel the flames when a burst of ingenuity comes along.


1) Wave your arms around - ok maybe not literally, but then again... If you are excited, it makes others excited. It can be in your voice, your choice of words, and the timing of your message.


2) Don't stomp on it - again, not literally, but if you point out the issues or holes in your project first, you may loose credibility. Know when to use messages that answer tough questions; Practice your response, and hold it in... until it's needed. Put your best foot forward. Use your knowledge of the ins and outs of a project to reassure that you are ready for the worst - but prepared for the best.


3) Tell those who are closest to you in your network first - they will see your excitement! Energy is contagious. They may want to spread the good news for you. (Again - this is networking 101, but key in building a roaring fire.)


4) Feed the flames with updates on your project by sharing with those exposed to your spark. Let them know what actions steps you've taken. Let others know when you have achieved mini successes or big successes.


5) When the firewall makes you feel like you've come to an end make sure you take time to look in a different direction. Just because you run out of tinder in one area, doesn't mean there isn't a new pile of brush that isn't ready to ignite.


6) Get some marshmallows and enjoy!